“Definiteness of purpose is the starting point of all achievement.”
— W. Clement Stone
RED Consulting helps you avoid false starts and get your project started in a way that will allow it to scale. Our digital marketing and software development experts can consult on small or large projects and we work based on your objectives.
Once we understand what your objectives are, we work with you to design a strategy that is best placed to achieve them. This is completely tailored to your business and your goals. For example, we have worked with funded startups that are looking to scale quickly and prioritise growth over profitability and we have also worked with entrepreneurs looking to create a lifestyle business. These businesses require different approaches and RED Consulting is able to reflect this in our work.
Once we have specified the direction that needs to be taken, we will construct a plan and help you execute against that plan. Often this means helping you develop your initial marketing calendar but also includes setting up the processes that will allow your business to run smoothly and for you to manage it with minimal administrative distractions.
Part of setting up these processes is defining KPIs so that you know whether you are hitting your targets and can measure marketing and business initiatives efficiently. Our team can help you identify these KPIs and we can also design and/or implement software that helps you track them and adjust your approach based on the results. Effective KPI tracking can save you a lot of money very quickly as it allows you to quickly identify what is working and what isn’t, nimbly changing course as required.
It is important to note that investing a lot of money on technical solutions often isn’t the best approach. We make sure that the business has a solid path and way forward first and then use technology to help you progress along that path, making adjustments as necessary.
We love hearing about new projects and exciting initiatives, so give us a call on 800 032 0130 and we’d be happy to meet with you for a free initial consultation!